Valentine’s Day 2024

Valentine’s Day 2024 has passed, but its meaning remains. For the flower industry, it was a season of peak production, with 460 million in US flower sales, but also proof of the lasting partnership between Fabré Agency and Bae Growers, a rose grower we proudly represent.
Bae Growers Mexico
Roses produced at Bae Growers in Mexico.

Challenges and Triumphs

The past year presented Bae Growers with numerous challenges, from extreme weather conditions to water scarcity, labor shortages, and organic growth and cultivation implementation. However, they overcame these hurdles through innovation and a commitment to sustainable practices and emerged stronger. Their dedication to quality and respect for the environment is truly inspiring.

The Role of Fabré Agency

Our role extends beyond simply importing flowers. We support Bae Growers through every process step, from mitigating supply chain disruptions to addressing logistical challenges. Our collaboration is built on shared goals and mutual support, ensuring that Bae Growers’ beautiful roses reach consumers across the United States.

Armando, lead producer at Bae Growers
Armando, lead producer at Bae Growers

Looking Ahead

The challenges faced by Bae Growers in the past year have paved the way for a future of growth and exploration. We at Fabré Agency are excited to continue supporting them in their quest for innovation and excellence. Developing a new online platform for wholesalers will streamline operations, enhance efficiency, and open up new avenues for growth.

A Blossoming Future

As we reflect on Valentine’s Day 2024, we are reminded of the importance of resilience, partnership, and innovation. Bae Growers’ journey is a model of sustainability and quality in the floral industry. Fabré Agency and Bae Growers look forward to a future where our partnership continues to flourish, overcoming challenges and seizing opportunities with unwavering spirit.

Here’s to a future as bright and vibrant as the flowers we cherish, where every challenge is met with solutions, every opportunity is seized with innovation, and every Valentine’s Day is celebrated with love and beautiful blooms.

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